Responsive Web Design
Having a presence online today has become so ingrained in our culture and our lives that for businesses that don’t have their presence established online, they are missing out on a lot of revenue, exposure and free good publicity. The fact of the matter is that in this social boom age that we are experiencing at the moment it has become a “bad thing” not to have a presence established on the internet. However, many businesses don’t invest a lot of money into their presence and just do it so that they would have any kind of presence. This is a wrong way to approach this topic and situation as having a quality online presence that is responsive and fast should be a top priority for every business. Why do you think that Amazon became so popular and one of the most visited websites in the world in today’s age?
If it was not clear to you up till now, it’s because they have made a website that has one of the friendliest UI’s and is the fastest way to do shopping without too much hassle. Having a website, that services millions of people per day, has to be fast, responsive, and adaptive otherwise somebody else will do it and will take away your potential visitors.
What does it mean to have a responsive web design?
Well, this is an easy question but multiple answers. Having a responsive website is not just about speed. It is also about having a website that is friendly for multiple platforms. As we all know many people are surfing the internet over all kinds of platforms, for instance, an iPad and over their mobile phone and so even use a tv for certain features. Having a responsive web design means that your website has anticipated traffic from different devices and has adapted their UI to be able to function on those devices. There is nothing worse than visiting a website over the mobile phone to find out it’s not mobile friendly. Most of the people would exit the website at that moment.